UserWay: The Complete Guide to Website Accessibility in 2025

In the digital age, website accessibility is not just a nice-to-have feature anymore. It is a legal necessity. With over one billion people worldwide living with some form of disability, making your website accessible is both a moral imperative and a business requirement. UserWay has emerged as one of the most popular and effective solutions for making websites accessible to everyone. Whether you are a small business owner, a developer, or an enterprise manager, UserWay offers comprehensive tools to ensure your website meets accessibility standards like WCAG 2.1, ADA, and Section 508.

In this complete guide, we explore everything you need to know about UserWay, including its features, pricing, how it compares to competitors like Level Access, and why it has become the go-to choice for businesses serious about accessibility compliance.

Understanding Website Accessibility and Why UserWay Matters

Website accessibility means making sure that people with disabilities can use and navigate your website just like anyone else. This includes people with visual impairments, hearing loss, motor disabilities, cognitive disabilities, and other conditions that may affect how they interact with digital content. Without proper accessibility features, you are essentially blocking millions of potential customers from accessing your business.

The legal landscape has changed dramatically in recent years. Courts consistently hold websites to accessibility standards, and lawsuits against inaccessible websites are increasing exponentially. In 2018, there were approximately 2,285 website accessibility lawsuits. By 2023, this number had jumped to over 4,600 cases. This is where UserWay comes in. UserWay provides an AI-powered accessibility widget that automatically identifies and fixes accessibility issues on your site without requiring manual code changes.

The financial implications are staggering. Major companies including Domino Pizza, Target, Amazon, and many others have faced significant lawsuits and paid substantial settlements. Smaller businesses are not immune. Courts have ruled that under Title III of the Americans with Disabilities Act, website accessibility applies to all businesses that serve the public, regardless of size.

What is UserWay: A Comprehensive Overview

UserWay is an artificial intelligence powered accessibility solution designed specifically for website owners who want to achieve digital accessibility compliance quickly and efficiently. Rather than requiring months of development work, UserWay uses advanced AI technology to scan your website and automatically fix accessibility barriers in real-time.

The solution comes as a floating widget that appears on your website, usually in the bottom corner. Visitors can use this widget to customize their browsing experience by adjusting text size, changing color contrast, enabling screen readers, and accessing other accessibility features. The beauty of UserWay is that it works without requiring any changes to your original website code, meaning you do not need to hire developers or make structural modifications to your site.

UserWay combines three key approaches to accessibility:

• Automated AI Remediations: The system automatically identifies and fixes accessibility issues in your code
• User Experience Customization: The widget allows individual visitors to customize their experience
• Compliance Monitoring: Real-time monitoring ensures ongoing compliance as content changes

Key Features That Make UserWay Stand Out

AI-Powered Automatic Remediations

The core strength of UserWay is its artificial intelligence technology that automatically detects and fixes up to 90 percent of common accessibility issues. The system works continuously, scanning your website for problems like missing alternative text on images, poor color contrast, broken keyboard navigation, improper heading structures, and many other violations. When issues are found, the AI fixes them automatically without requiring you to modify your source code.

This AI-powered approach is revolutionary because it means your site becomes more accessible instantly after installation. You do not need to wait for developers to manually fix each issue.

Built-in Screen Reader

One of the most important features for visually impaired users is a screen reader. UserWay includes a built-in screen reader that reads your webpage content aloud. Users do not need to install external software. They simply activate the screen reader from the UserWay widget and listen to all the content on your site. This feature is crucial for WCAG 2.1 compliance and ensures that blind and low-vision users can interact with your website independently without requiring additional software or tools.

Voice Navigation and Voice Control

UserWay offers advanced voice navigation capabilities that allow users to interact with your website using voice commands instead of a keyboard or mouse. This is particularly helpful for people with motor disabilities or those who prefer hands-free browsing. Users can navigate between sections, click buttons, fill out forms, and perform other actions entirely through voice commands. This feature opens your website to users who may have difficulty using traditional input devices.

Comprehensive Text and Visual Customization

Every user has different needs. UserWay recognizes this and offers extensive customization options:

• Adjustable text size and spacing for better readability and comfortable viewing
• Dyslexia-friendly fonts to help users with reading difficulties and dyslexia
• Multiple color contrast options including invert colors mode for low vision users
• Line height and letter spacing adjustments for improved text rendering
• Color blindness filters for users with color vision deficiency or color blindness
• Focus indicators and link highlighting for easier keyboard navigation
• Page zoom functionality for flexible viewing options

Multi-Language Support and Global Accessibility

UserWay supports over 50 languages, making your website accessible to global audiences. Users can translate content into their preferred language with a single click through the widget. This is invaluable for international businesses and websites that serve diverse populations.

Real-Time Monitoring and Continuous Updates

Website accessibility is not a one-time setup. UserWay continuously monitors your website for new accessibility issues. When you add new content or update existing pages, the system automatically scans for problems and applies remediations. This ensures your site remains compliant as it evolves and changes over time.

Understanding WCAG Compliance and Legal Requirements

The Web Content Accessibility Guidelines, or WCAG, are international standards that define what makes a website accessible. WCAG 2.1 is the current standard, and it includes three conformance levels: A, AA, and AAA. Level A is the minimum level. Level AA is what most organizations aim for, providing a good balance between accessibility and implementation effort. Level AAA is the highest standard but is rarely required for entire websites.

UserWay provides remediations for WCAG 2.1 Level AA compliance, ensuring your website meets these international standards. The platform also supports compliance with ADA (Americans with Disabilities Act), Section 508 (federal web accessibility requirements), AODA (Accessibility for Ontarians with Disabilities Act), and the European Accessibility Act (EAA).

All UserWay plans include a 10,000 dollar pledge that protects you if your website accessibility is ever questioned. This legal protection is valuable given the rising number of accessibility lawsuits, with over 4,600 web accessibility cases filed in the United States in 2023 alone. This pledge essentially provides a safety net against potential legal action related to website accessibility violations.

UserWay Pricing and Plans: Finding the Right Fit

One of the best things about UserWay is its flexible pricing structure. Whether you are a small website or a large enterprise, there is a plan that fits your needs and budget. Understanding UserWay pricing options is important for making the right decision.

Plan	Price Per Year	Page Views Per Month	Best For
Free Widget	Free	Unlimited	Testing and basic accessibility features
Small Website	490 dollars	Up to 100,000	Small businesses and blogs
Medium Website	1,490 dollars	Up to 1 million	Growing businesses and eCommerce sites
Large Website	Custom pricing	Over 1 million	Enterprises and large corporations

All paid UserWay plans include:

• AI-powered automatic remediations for accessibility issues and barriers
• Built-in screen reader functionality for visually impaired users
• Attorney-led legal support program and consultation
• 10,000 dollar pledge protection against accessibility lawsuits
• Real-time monitoring and continuous scanning of your website
• Support for WCAG 2.1, ADA, Section 508, AODA, and other standards
• Customized accessibility statement for your website
• Monthly reporting and progress tracking

The UserWay Free Widget: What You Get Without Paying

If you want to test UserWay before committing to a paid plan, the platform offers a completely free widget. The UserWay free widget includes basic accessibility features that users can activate to improve their browsing experience.

Features in the free widget include text resizing, contrast adjustment options, font size modifications, and user-triggered accessibility functions. However, the free version does not include the advanced AI remediations, legal protection, attorney support, or full compliance features of the paid plans. It is ideal for small websites or those that want to offer some accessibility features without the investment. Many small business owners find that even the free version significantly improves their website accessibility.

How UserWay Pricing Works: Understanding Page Views vs Visitors

When evaluating UserWay pricing, it is important to understand how the plans are structured. Unlike some competitors who charge based on monthly visitors, UserWay charges based on page views per month. This makes a difference because a single visitor might view multiple pages on your site.

For example, if your website receives 50,000 monthly visitors and each visitor views an average of 2 pages, that equals 100,000 page views, which would fit within the Small Website plan at 490 dollars per year (approximately 41 dollars per month). This pricing model is actually more equitable because it charges based on actual usage rather than visitor count.

Additional UserWay services available at extra cost include:

• PDF remediation service at 25 dollars per document for accessible PDFs
• Accessibility scanning and monitoring for additional pages beyond your plan
• Developer bundles for comprehensive development team support and training
• Legal bundles for enhanced legal protection and consultation
• Conformance bundles for complete end-to-end compliance and manual audits
• White label solutions for agencies reselling accessibility services

Comparing UserWay to Level Access and Other Competitors

Level Access is another major player in the digital accessibility space. While both solutions aim to help organizations achieve accessibility compliance, they take different approaches and serve different market segments.

Feature	UserWay	Level Access
Setup Complexity	Very easy, single code snippet or plugin	More complex, enterprise focused approach
Pricing Transparency	Clear, published pricing starting at 49 dollars monthly	Custom quotes only, pricing not public
Best For	Small to medium businesses, quick implementation	Large enterprises with complex needs
AI Remediations	Automatic, fixes 90 percent of issues	Hybrid approach, requires more manual work
Screen Reader	Built-in screen reader included standard	Limited screen reader support options
Voice Navigation	Full voice navigation support included	Not a primary feature or focus
Installation Time	Minutes to get started and operational	Days or weeks of implementation required
Customer Support	24/7 support available to all customers	Enterprise support contracts required

For most website owners and small to medium businesses, UserWay offers better value, easier implementation, and faster results compared to Level Access. Level Access is designed more for large enterprises with complex digital ecosystems and dedicated accessibility teams who have substantial budgets.

Step-by-Step Installation Guide: Getting UserWay Running

Installation on WordPress

For WordPress users, installing UserWay is incredibly simple and takes just minutes:

1. Log in to your WordPress dashboard as administrator
2. Navigate to the Plugins menu and select Add New Plugin
3. Search for UserWay in the search box at the top
4. Click the Install Now button and then Activate
5. Go to Settings menu and then select UserWay option
6. Enter your UserWay account credentials and API key
7. Enable the widget on your entire site or specific pages
8. Clear any caching plugins you have installed to refresh
9. Verify the UserWay widget appears on your website
10. Monitor the dashboard for accessibility reports

Manual Installation for Non-WordPress Sites

If you have a custom website not built on WordPress, you can still install UserWay manually in minutes:

1. Visit userway.org and create your account
2. Complete your website verification process via email or DNS
3. Copy your unique UserWay JavaScript code snippet
4. Access your website HTML files using FTP or control panel
5. Paste the code just before the closing body tag on each page
6. Save and publish your changes immediately
7. Wait for the widget to appear on your live website
8. Test the widget functionality to ensure it works correctly

Platform Compatibility and Support

UserWay works with virtually every website platform and technology stack available:

• WordPress and all major WordPress hosting providers
• Shopify stores and eCommerce platforms
• Wix website builder and editor
• BigCommerce online stores
• PrestaShop eCommerce platforms
• Joomla content management system
• Custom HTML and CSS websites
• React, Angular, and other JavaScript frameworks
• Ruby on Rails and other backend frameworks
• Static site generators and CMS platforms

The Real-World Benefits of Using UserWay

Rapid Implementation and Quick Results

Unlike traditional accessibility solutions that require weeks or months of development work, UserWay can be installed and operational in minutes. Your website becomes more accessible immediately after installation. There is no need to wait for a development team or manage a complex project.

Reduces Legal Risk and Protects Your Business

Accessibility lawsuits have become increasingly common and costly. The 10,000 dollar pledge that comes with UserWay provides peace of mind knowing you have legal protection if your accessibility is ever questioned. This pledge is valuable insurance against potential litigation.

Expands Your Customer Base and Increases Revenue

By making your website accessible, you open it up to millions of people with disabilities who might otherwise be unable to use your site. This directly translates to increased traffic, more conversions, higher sales, and increased revenue. You are reaching customers you previously could not serve.

Improves Search Engine Rankings and SEO

Search engines like Google reward accessible websites with better rankings. Proper heading structures, alt text for images, keyboard navigation, and other accessibility features that UserWay provides all contribute to better SEO performance and visibility in search results.

Enhances Overall User Experience for Everyone

Accessibility features benefit everyone, not just people with disabilities. Larger text helps people with aging vision. Improved contrast helps in bright sunlight. Keyboard navigation benefits anyone whose mouse stops working. A more accessible site is simply a better site for all users.

Builds Brand Reputation and Customer Trust

Companies that prioritize accessibility are seen as more inclusive and socially responsible. This builds trust with customers and can lead to positive reviews, word-of-mouth recommendations, increased brand loyalty, and customer retention.

Comprehensive FAQ About UserWay

How does UserWay actually work?

UserWay uses artificial intelligence to continuously scan your website for accessibility issues. When problems are found, the AI automatically applies fixes that improve accessibility without changing your original website code. The floating widget allows individual visitors to further customize their experience with options like text sizing, screen readers, and voice navigation.

Does UserWay slow down my website performance?

No, UserWay is designed to be lightweight and have minimal impact on website performance. The widget loads asynchronously, meaning it does not block your main page from loading or slow down the user experience. Most users report no noticeable performance degradation after installing UserWay.

Can UserWay fix all accessibility issues on my site?

UserWay can automatically fix approximately 90 percent of common accessibility issues. While this is substantial and covers most problems, some complex or specialized accessibility problems may require manual remediation. UserWay provides detailed reports on what has been fixed and what may need manual attention.

Is UserWay truly WCAG 2.1 compliant?

Yes, UserWay provides remediations to help your website meet WCAG 2.1 Level AA compliance, which is the standard most organizations aim for. The platform also supports ADA requirements, Section 508 for federal sites, AODA in Canada, and European Accessibility Act standards.

What is the real difference between UserWay free version and paid plans?

The free UserWay widget provides basic accessibility features like text resizing and contrast adjustment but does not include advanced AI remediations, legal protection, attorney support, or ongoing compliance monitoring. Paid plans include all advanced features and comprehensive legal support.

Does the UserWay widget work on mobile devices?

Absolutely. UserWay is fully responsive and works seamlessly on smartphones, tablets, and all mobile devices. Users can access all accessibility features regardless of what device they are using to browse your site.

How long does it take UserWay to scan a website?

Initial website scanning typically takes from a few minutes to several hours depending on your website size and complexity. Most small to medium websites are fully scanned and remediated within the first hour. The system continues monitoring in real-time for new issues as content is added.

Can I customize the appearance of the UserWay widget?

Yes, UserWay offers extensive customization options. You can adjust the widget size, position, colors, branding, and styling to match your website design perfectly. The widget can be placed in various corners of your page and customized to reinforce your brand identity and website aesthetic.

What happens to UserWay if I change my WordPress theme?

If you use the UserWay WordPress plugin, the widget remains active even when you switch themes. However, if you manually installed the code snippet, you would need to reinstall it after changing themes. Using the plugin is recommended for this reason.

Does UserWay support websites in languages other than English?

Yes, UserWay supports over 50 languages and can help make multilingual websites accessible. The widget can provide translations and the AI accessibility features work across different languages, making it ideal for international businesses and global websites.

The Growing Importance of Website Accessibility

Website accessibility is not just about compliance or legal requirements anymore. It is about creating digital experiences that work for everyone and including all people in your digital ecosystem. Consider these important facts:

• Over one billion people worldwide live with some form of disability
• In the United States alone, approximately 1 in 4 adults has a disability
• Over 4,600 accessibility lawsuits were filed in 2023, nearly double the number from 2018
• Major companies like Domino Pizza, Target, and Amazon have faced significant lawsuits and settlements
• Government regulations increasingly require WCAG compliance with clear deadlines
• Customers increasingly expect and demand accessible digital experiences
• Website accessibility improves SEO and search engine rankings
• Accessible websites convert better and generate more revenue

In this landscape, having a solution like UserWay is not optional. It is a business necessity and a competitive advantage.

Why UserWay is Your Best Choice for Website Accessibility

After examining all the features, pricing, support, and benefits, here is why UserWay stands out as an excellent choice for website owners and businesses:

• Ease of use: Installation is simple and takes minutes, not days or weeks
• Affordability: Starting at just 49 dollars per month, making it accessible for businesses of all sizes
• Comprehensive features: Built-in screen reader, voice navigation, and extensive customization options
• Legal protection: Includes 10,000 dollar pledge and attorney-led support program
• Proven effectiveness: Fixes up to 90 percent of accessibility issues automatically
• Responsive support: 24/7 customer support available to help with questions and issues
• Continuous improvement: Regular updates and new features added based on user feedback
• Global reach: Support for 50 plus languages and multiple international compliance standards

Getting Started With UserWay Today

Making your website accessible with UserWay is straightforward and can be done in just a few simple steps:

1. Visit userway.org to learn more about features and pricing
2. Sign up for a free account to get started
3. Complete the website verification process
4. Review the initial accessibility scan results and recommendations
5. Choose the plan that fits your needs, budget, and website size
6. Install the widget using the plugin or manual code snippet method
7. Monitor your compliance progress through the dashboard
8. Enjoy increased traffic from users who previously could not access your site

Conclusion: Making Accessibility a Priority

Website accessibility is no longer optional. Legal requirements, rising lawsuits, and customer expectations make it clear that every website should be accessible to people of all abilities. UserWay provides the easiest, most affordable way to achieve comprehensive accessibility compliance without requiring extensive development work or technical expertise.

Whether you are running a small blog, an eCommerce store, or managing an enterprise website, UserWay offers a solution that fits your needs and budget. The combination of powerful AI technology, comprehensive features, legal protection, and excellent customer support makes UserWay the smart choice for anyone serious about making their website truly accessible to everyone.

Your website visitors deserve equal access regardless of their abilities. By implementing UserWay, you are not only protecting your business legally but also serving your customers better and expanding your reach to millions of people with disabilities. Do not let your website remain inaccessible. Start your free UserWay trial today and see how quickly you can transform your site into an inclusive digital space that welcomes and serves everyone.