Finding the best CRM for Indian businesses under Rs 500/month has become easier than ever. As someone who has worked closely with multiple Indian companies and tested various CRM solutions for Indian SMEs, I understand the unique challenges Indian businesses face: limited budgets, local payment options, support in multiple languages, and features tailored to Indian business practices.
In this comprehensive guide, I will share the top 5 affordable CRM software specifically suited for Indian businesses that keep costs under Rs 500 per month. Whether you run a startup, a small business, or a growing company, you will find practical solutions that work for your budget and your market.
Why Do Indian Businesses Need a Specialized CRM?
A CRM for Indian businesses is different from global solutions. Indian companies often need:
- Support for multiple local languages and regional preferences
- Integration with local payment systems and Indian banks
- WhatsApp and SMS integration for customer communication
- Compliance with Indian business regulations and GST
- Affordable pricing in Indian Rupees
- Local customer support and Hindi documentation
- Features for telemarketing and phone-based sales common in India
The CRM tools I am sharing below understand these needs and deliver powerful solutions at prices that make sense for Indian businesses.
Top 5 Best CRM Software for Indian Businesses Under Rs 500/Month
| CRM Solution | Best For | Price (Monthly) | Key Features | Who Should Choose |
|---|---|---|---|---|
| Kylas CRM | Growing Indian startups and SMEs | Rs 250-400/month | Unlimited users, WhatsApp integration, lead automation | Teams of any size on tight budgets |
| Zoho CRM | Scalable Indian businesses | Rs 749-4,899/month per user | AI-powered insights, automation, omnichannel communication | Businesses ready to invest as they grow |
| Freshsales by Freshworks | Indian SMEs with sales focus | Rs 999-3,999/month | AI lead scoring, built-in calling, email automation | Companies wanting simplicity and local support |
| Kylas or Telecrm | Telephone and WhatsApp-first sales | Rs 400-700/month | Call tracking, SMS/WhatsApp messaging, local integration | Businesses using phone as primary sales channel |
| HubSpot CRM | Budget-conscious startups | Free (unlimited), Rs 2,000+/month paid | Contact management, email tracking, free forever plan | New businesses testing CRM before investing |
Detailed Review of Best CRM Solutions for Indian Businesses
1. Kylas CRM – Best for Growing Indian Businesses with Unlimited Users
Kylas is an Indian-friendly CRM designed specifically for Indian SMEs. What impressed me most is their flat-rate pricing model where you can add unlimited users without additional charges. For Indian businesses looking to scale without worrying about per-user costs, Kylas is a game changer.
Key Features:
- Unlimited users at one flat rate
- Native WhatsApp integration for customer communication
- Lead management with customizable pipelines
- Sales automation and task reminders
- Integration with Indian payment systems
- Mobile app for on-the-go sales management
- Local support in English and Hindi
Pros:
- Unlimited users make scaling cost-effective
- WhatsApp integration aligns with how Indian businesses communicate
- Very affordable pricing under Rs 500/month
- Easy to use interface designed for Indian market
- Strong local customer support
Cons:
- Smaller feature set compared to global giants like Salesforce
- Limited third-party integrations
- May require setup time for workflow customization
Pricing: Starts at Rs 250/month (lite plan) to Rs 400/month (professional plan)
Best For: Indian startups, growing SMEs, and companies that want to add team members without increasing CRM costs.
Start Growing Your Indian Business with Kylas CRM
2. Zoho CRM – Best for Scalable Indian Businesses with AI Features
Zoho CRM has earned its reputation as the most popular CRM among Indian businesses for good reason. It offers powerful automation, AI-powered insights (Zia), and customization that grows with your business. Zoho understands Indian business needs and offers local support, Hindi documentation, and integration with Indian payment platforms.
Key Features:
- Free plan for 3 users
- AI assistant (Zia) for lead insights and recommendations
- Omnichannel communication platform
- Custom workflows and automation
- Advanced lead scoring and assignment
- Mobile CRM for field teams
- GST compliance for Indian businesses
- Integration with Indian banks and payment gateways
Pros:
- Generous free plan to start at zero cost
- Highly customizable to match Indian business processes
- AI-powered insights help prioritize best leads
- Strong local support and Hindi resources
- Scales from startups to enterprises
- No hidden fees or transaction limits
Cons:
- Initial learning curve for advanced features
- Interface can feel complex for beginners
- Customization may require developer support
Pricing: Free for 3 users; paid plans start at Rs 749/user/month for the Growth plan
Best For: Indian businesses ready to invest in a CRM that offers power, flexibility, and AI capabilities as they grow.
Unlock AI-Powered Sales with Zoho CRM
3. Freshsales by Freshworks – Best Indian CRM Built by an Indian Company
Freshsales is built by Freshworks, an Indian startup that understands the local market intimately. The platform offers affordable pricing, AI-powered lead scoring, and seamless integration with other Freshworks tools. For Indian SMEs wanting a reliable CRM with local support, Freshsales is an excellent choice.
Key Features:
- AI-powered lead scoring that identifies hot prospects
- Built-in phone system with call recording
- Email and SMS automation
- Sales pipeline tracking
- Integration with Gmail and Outlook
- Mobile app for sales teams
- Local currency support in Indian Rupees
- Dedicated Indian customer support
Pros:
- Affordable Indian pricing and payment options
- Very user-friendly interface
- Built-in calling feature eliminates need for separate phone system
- Excellent customer support from India-based team
- Integrates well with other Freshworks products
Cons:
- Limited free plan compared to competitors
- Advanced features available only in higher-priced plans
- Fewer customization options than Zoho
Pricing: Starts at Rs 999/month for Pro plan; pricing varies based on contacts managed
Best For: Indian SMEs wanting simplicity, local support, and an AI-powered solution without complexity.
Simplify Your Sales with Freshsales CRM
4. Telecrm – Best for Telephone and WhatsApp-First Indian Businesses
Telecrm is purpose-built for Indian businesses that rely heavily on phone calls and WhatsApp communication. As an Indian CRM specifically designed for tele-calling and messaging, it integrates seamlessly with how most Indian companies actually sell.
Key Features:
- Integrated call dialer with automatic logging
- WhatsApp business integration
- SMS automation and bulk messaging
- Call recording and transcripts
- Lead management with Indian workflow support
- Affordable pricing for small teams
- Local payment options in Indian Rupees
Pros:
- Built for how Indian companies actually communicate
- Affordable monthly plans starting around Rs 400
- All-in-one solution eliminating multiple tool subscriptions
- Strong WhatsApp integration for messaging automation
- Good local support
Cons:
- Not ideal for email-heavy sales processes
- Smaller feature set for advanced reporting
- Limited mobile app compared to larger platforms
Pricing: Rs 400-700 per month depending on features and call volumes
Best For: Indian businesses where sales happen through phone calls and WhatsApp, especially real estate, education, and services sectors.
5. HubSpot CRM – Best Free CRM for Indian Startups Testing CRM
HubSpot offers a forever free CRM with unlimited contacts and 5 users. For Indian startups wanting to test CRM functionality without any investment, HubSpot is unbeatable. While international, it supports Indian payment options and has documentation available for Indian users.
Key Features:
- Free forever plan for unlimited contacts
- Up to 5 users on free plan
- Email tracking and automation
- Deal pipeline management
- Task reminders and follow-up sequences
- Integration with 1,000+ third-party tools
- Mobile app included
Pros:
- Zero cost to start – true free plan
- No credit card required
- Easy to learn interface
- Powerful automation even in free version
- Excellent global community and resources
Cons:
- Limited advanced features in free plan
- Real estate-specific features require paid plans
- No local Hindi support
- Paid plans required for SMS and calling
Pricing: Free forever; paid plans start around Rs 2,000/month
Best For: Indian startups and small businesses wanting to start with zero investment and test CRM before committing budget.
Get HubSpot CRM Free – No Credit Card Needed
Comparison Table: Best CRM Solutions for Indian Businesses
| Feature | Kylas | Zoho CRM | Freshsales | Telecrm | HubSpot |
|---|---|---|---|---|---|
| Starting Price | Rs 250/month | Free (3 users) | Rs 999/month | Rs 400/month | Free Forever |
| Under Rs 500/Month | Yes | Free plan | No (starts Rs 999) | Yes | Yes |
| Unlimited Users | Yes | No (per user) | No (per user) | Limited | 5 users free |
| WhatsApp Integration | Yes | Limited | No | Yes | No |
| Call/SMS Features | Limited | Limited | Yes (Calling) | Yes (Primary) | No (Paid) |
| AI Features | Limited | Yes (Zia) | Yes (Lead Scoring) | Limited | Limited |
| Local Support | Strong | Strong | Strong | Strong | Limited |
| Ease of Use | Very Easy | Moderate | Very Easy | Easy | Very Easy |
| Mobile App | Good | Good | Good | Fair | Good |
Read More: How to Automate Sales Process with HubSpot CRM: Complete Guide
How to Choose the Best CRM for Your Indian Business
What is Your Primary Sales Channel?
If your business sells through phone calls and WhatsApp, choose Telecrm or Kylas. If you use email and digital channels, HubSpot or Freshsales work well. For complex sales with multiple touchpoints, invest in Zoho CRM.
What is Your Team Size and Budget?
Single person or small team (1-5 people): Start with HubSpot free or Kylas at Rs 250/month. Both give you powerful features at minimal cost.
Growing team (5-15 people): Kylas unlimited users at Rs 400/month offers best value. Alternatively, Zoho Growth plan scales with your needs.
Larger business (15+ people): Invest in Zoho Pro or Enterprise plans for advanced customization and support.
Do You Need Local Language Support?
If Hindi or other local language support matters, choose Zoho CRM, Freshsales, Kylas, or Telecrm. HubSpot has limited Hindi documentation.
What Business Are You In?
Real Estate: Kylas or Telecrm for WhatsApp and calling features essential for property sales
Education Services: Telecrm or Kylas for managing multiple inquiries through calls
IT/Software Services: Zoho CRM or HubSpot for complex deal management
Retail/E-commerce: Freshsales or Zoho CRM for customer relationship tracking
Manufacturing/B2B: Zoho CRM for customization and integration with business processes
Benefits of Using a CRM for Indian Businesses
Organize All Your Leads and Customers in One Place: Stop using spreadsheets and scattered emails. A CRM consolidates all customer information where your entire team can access it.
Automate Repetitive Tasks and Save Hours Weekly: Let the CRM handle follow-up emails, task reminders, and data entry so your team focuses on selling and serving.
Improve Sales Team Productivity: Your sales team spends less time on administration and more time closing deals. Most Indian teams report 25-30 percent productivity gains.
Track Sales Progress and Identify Bottlenecks: See which deals are stuck and which are moving forward. Make data-driven decisions instead of guessing.
Build Better Customer Relationships: Having complete customer history helps your team provide personalized service that builds loyalty and generates referrals.
Integrate with Tools You Already Use: Connect your CRM with your accounting software, email, messaging apps, and payment systems for seamless workflow.
Scale Without Proportional Cost Increases: Many Indian CRMs offer unlimited users at flat rates so adding team members does not significantly increase your CRM expense.
CRM Features Indian Businesses Care About Most
WhatsApp Integration: Most Indian customers prefer WhatsApp for business communication. CRMs like Kylas and Telecrm have made WhatsApp a core feature.
Phone/Call Tracking: For businesses where sales happen over calls, integrated phone systems eliminate the need for separate services.
SMS Automation: Broadcasting offers and reminders through SMS is common in India. Good CRMs integrate SMS directly.
Local Payment Options: Choose CRMs accepting Indian credit cards, net banking, and UPI payments instead of only international cards.
No Long-Term Contracts: Month-to-month billing is preferred by Indian businesses so they can change tools if needed.
Local Customer Support: When you need help, having support in your timezone speaking your language matters.
GST and Tax Compliance: CRMs that understand Indian tax requirements and can generate GST-compliant invoices are valuable.
How to Implement a CRM Successfully in Your Indian Business
Step 1: Start Small and Test
Do not try to implement CRM across your entire business immediately. Start with one team or one workflow. Test if the tool matches how you work.
Step 2: Set Up Your Workflow First
Before implementation, document your current sales process. How do leads come in? What steps does each lead go through? What information matters most? Match the CRM setup to this process.
Step 3: Import and Clean Your Data
Migrate your existing customer data into the CRM. Remove duplicates and outdated information. Spend time here because bad data ruins CRM value.
Step 4: Configure Automations
Set up automated follow-ups for different lead types. Create task reminders for important dates. Build workflows that reduce manual work.
Step 5: Train Your Team Thoroughly
Do not expect your team to figure it out alone. Conduct live training. Create quick reference guides. Set clear expectations on how the CRM will be used.
Step 6: Monitor Adoption and Refine
In the first month, track who uses the CRM and who does not. Address resistance. Identify features that add the most value. Optimize accordingly.
Tips and Tricks for Maximizing Your CRM Investment
Tip 1: Use Automation to Replace Repetitive Tasks – Set up automated follow-ups so leads get contacted at the right time without manual effort.
Tip 2: Create Lead Scoring Rules – Build custom scoring so your team focuses on high-quality leads that are most likely to buy.
Tip 3: Customize Pipelines for Your Business – Do not use default pipelines. Adjust stages to match your actual sales process.
Tip 4: Integrate WhatsApp for Customer Communication – Use WhatsApp within your CRM to message customers directly, keeping complete communication history.
Tip 5: Set Up Team Accountability – Assign deals to specific team members with clear deadlines and task reminders.
Tip 6: Use Reports to Identify Trends – Generate reports monthly to see which products sell best, which channels produce best leads, which team members close most deals.
Tip 7: Clean Your Database Monthly – Remove duplicate contacts and update information regularly. This keeps your CRM valuable.
Tip 8: Invest in Professional Setup Help If Needed – If CRM setup feels overwhelming, hiring a specialist on Fiverr to configure your system can ensure proper implementation and faster time to value.
Frequently Asked Questions About CRM for Indian Businesses
What is the cheapest CRM for Indian businesses?
Kylas at Rs 250/month and HubSpot free are the cheapest options. Kylas offers unlimited users at this price, making it best value for growing teams.
Do I need a CRM specifically built for India?
Not necessarily, but Indian-built CRMs like Kylas, Freshsales, and Zoho understand local needs better. Global CRMs like HubSpot also work fine if you do not need local language support.
Can a CRM work without internet?
Most modern CRMs are cloud-based and require internet. Some offer offline mode where you can work offline and sync when connected.
How long does CRM setup take?
Basic setup takes 1-2 weeks. Full implementation with automation and team training takes 4-8 weeks for Indian businesses.
What if my team resists using the CRM?
Change management is real. Involve your team in choosing the CRM. Train them properly. Show them how it makes their job easier, not harder. Start with champions who embrace it.
Can I move data from one CRM to another later?
Yes, most CRMs allow data export. However, moving is time-consuming and may lose some data. Choose carefully the first time.
Is CRM setup difficult for non-technical people?
Most modern CRMs like HubSpot, Kylas, and Freshsales are designed for non-technical users. If configuration needs are complex, hiring help makes sense.
Can I use CRM on my phone?
Yes, all major CRMs have mobile apps. You can update deals, add notes, and track customer interactions from anywhere.
How much does CRM training cost?
Most CRM vendors offer free training. For professional setup and customized training, budget Rs 5,000-20,000 depending on complexity.
What is the ROI on investing in a CRM?
Most Indian businesses see ROI within 2-3 months through productivity gains and improved sales closing rates. Teams typically report 20-30 percent productivity increases.
Which CRM is best for real estate in India?
Kylas or Telecrm are best for real estate because of strong WhatsApp and phone integration essential for property sales in India.
Does CRM help with customer retention?
Yes. By tracking all customer interactions and automating follow-ups, CRM helps you maintain relationships and identify opportunities for repeat sales and referrals.
Conclusion: Choosing the Best CRM for Indian Businesses Under Rs 500/Month
After extensive research and hands-on experience with multiple platforms, I recommend Kylas CRM as the best overall choice for most Indian businesses. At just Rs 250-400/month with unlimited users, it offers unbeatable value for Indian companies. The WhatsApp integration, local support, and simplicity make it ideal for growing businesses.
However, your choice depends on your specific needs. If you want flexibility and AI features, invest in Zoho CRM starting from the free plan. If you run a phone-heavy sales operation, Telecrm is purpose-built for you. For absolute budget consciousness, start free with HubSpot.
The best CRM for your Indian business is the one that matches your workflow, fits your budget, and gets your team actually using it consistently.
Start a free trial or free plan today. Experience how organized sales management can transform your business productivity and growth.
Transform Your Indian Business Sales Today
Julie Jung
Julie is a Senior Research Analyst at Shrtu concentrating on sales and marketing software. Prior to joining Shrtu, she worked at a Big 4 accounting firm and at a BI software company where her roles focused on supporting growth and B2B marketing and sales efforts. These experiences have cultivated her passion for learning how technology impacts businesses, and how it delivers results. She earned her Bachelor of Science in Marketing from the University of South Florida.
